Getting Started as a Kindle Publisher: Part III

Your mind is right. It’s time to take a look at the tools you are going to need to publish for the Kindle Reader format.

We are NOT going to approach the way you think we should. Why?

This is the formula that worked for us.

You will start publishing your books through Mobipocket, a division of Amazon.

Why? You get to capture revenue from two different sources (More on this later)!

Here are the starting set of tools you need:

  1. Internet Access – If you are reading this, chances are you already do, LOL
  2. E-mail Address
  3. Word Processor
  4. Graphics Creator/Editor
  5. Adobe PDF creator/converter – We like Primo PDF, because it’s FREE!
  6. MobiPocket Creator From Mobipocket

Click HERE to download the Mobipocket Creator software. Version 4.2 as of 6/4/2009.

Some things to consider:

Please use your own computer. Especially if you are going to be transmitting financial data. Don’t use Aunt Pookie’s computer. Her grandson might have trojans and keyloggers on it.

Please use an e-mail account other than yahoo, angelfire, geocities, or aol. Why? A number of spammers have used these addresses, and therefore most automated reply/verification/confirmation e-mails sent to legitimate users get blocked.

Even if you use an e-mail address that isn’t from one of those placces, does it look like this?

guitarherofreak@gmail.com rev_pimpdaddy@yahoo.com nastygirl69@aol.com

NOT very professional. Would you like a professional e-mail address? Then send an e-mail to legit@fshcomm.com. For a one-time cost of $50.00, you can create a professional e-mail address. Because they are a partner of ours, the cost gets reduced to $25.00.

Part IV will focus on the Accounts you are going to need. You DO want to get paid, don’t you?

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The One EBook Everyone Needs in their Library

In order for you to have your mind focused on publising your first book, and making money, you need to download and read this book:

“How to Win Friends and Influence People”, by the late Dale Carnegie.


How to Win Friends & Influence People.

If you have a Kindle, CLICK HERE.

If you have a PC, you can get a copy through Mobipocket. CLICK HERE.

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The E-Publisher’s Rule Book

These are some unwritten rules about publishing public domain ebooks online.

Currently, there are over 20,000 works in the public domain.  There is room enough for everyone. 

If the Public Domain work is already on Amazon/Mobipocket, DON’T CREATE A LOWER-PRICED VERSION.

You might think that you’re going to steal business from the competition, but all it does is reduce the overall value to the customer.    The Top 3 Burger places don’t cut prices to get customers; they produce a quality product and market the heck out of it. You should too.

We see this with Affiliate Marketing books.  I buy it from the vendor for $1997.  I learn that I can buy more copies at $797, so all i have to do is sell 2 people, and I’m done.  One of those people buys the book from me, but decides that he will sell it for $897.  It was selling for $1997.  Not only did he leave $1100 on the table, but he can’t ever go back up in price.

And it goes on again.  The $897 buyer doesn’t use the regular channel, but uses PayPal to sell the book at $497, cutting out all of the people above him.  He (or she) has left $1500 on the table now and forevermore.

Don’t do this on Amazon.  I have taken a book that is relatively obscure, yet it sells a few hundred copies each year.  Take a risk! You (and your wallet) will be surprised at what people will read.

Be original and be kind.  The majority of the publishers on Amazon will forgive one trespass, but don’t be surprised to see them drop the price on all the ebooks YOU publish to get your attention.

Stay tuned!

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Getting Started as a Kindle Publisher: Part II

Welcome back!

The first thing you need to understand is that you have become a visionary.

We are not pulling your leg; You have chosen to do something that most of the population doesn’t understand or wants to understand.  That means that you see the value in our proposition.  You can see the dollar signs.

That’s the good news.

Here is the bad news: You are probably married to or surrounded by people that have no vision.

When we started publishing in December 2004, we pitched the idea to a friend of ours.  His words:

“Why would someone pay you guys when they could create the material themselves?”

“Why would anybody want to read books in digital format?”

This was the kind of guy who, if asked about a new search engine (pre Google launch), would have said:

“Netscape and Yahoo are great.  Who needs another one?”

Needless to say, he didn’t have the vision.

When we made $50 for the first quarter, all of our friends laughed.

They stopped laughing when we started making $1000 per month.

We don’t have the heart to tell them that we made $35,000 in 2008.

The lessons here:

1. TUNE OUT YOUR FRIENDS AND FAMILY.

2. NO ONE UNDERSTANDS VISIONARIES EXCEPT FOR OTHER VISIONARIES

Our next installment is not as painful as this one.  Trust us.

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Getting Started as a Kindle Publisher: Part I

In this next series of posts, we are going to get your mind and wallet ready to enter the world of electronic publishing.

Whether you are doing this for a hobby or for a living, there are certains things that you need to do to be successful.  Some will be obvious, and some won’t.  But as we said before, we have been where you are NOW, and we want the best for you.  Learn from our mistakes.

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